Skip to main content
News
First Time Buyer

Leeds’ New 98% Mortgage: A Game Changer for First-Time Buyers

Leeds Building Society launches a 98% LTV mortgage for first-time buyers, easing access to homeownership.

By David Sampson
23 July 2026
3 min read
UK first time buyer mortgage article image for Leeds New 98% Mortgage A Game Changer for First-Time Buyers

TL;DR

  • The new Start Mortgage from Leeds Building Society offers first-time buyers up to 98% LTV loans.
  • this could significantly ease entry into the housing market for those with limited savings.

Written by David Sampson for Mortgage118. Last updated 23 July 2026. Reviewed against our editorial standards. Editorial standards. Mortgage118 is a directory — not FCA-authorised and not a mortgage adviser.

Leeds Building Society has introduced a new mortgage product aimed at first-time buyers, allowing them to secure loans with an impressive 98% loan-to-value (LTV). This initiative is designed to make homeownership more accessible for those with smaller deposits, addressing a significant barrier for many potential buyers.

What is the Start Mortgage?

The Start Mortgage from Leeds Building Society is specifically tailored for first-time buyers, providing the opportunity to borrow up to five times their income. This product features a minimum income requirement of £30,000 and a maximum loan amount of £500,000. For example, a household earning £49,000 with a deposit of £5,000 could potentially borrow £245,000 to purchase a property valued at £250,000, reflecting a 98% LTV ratio. The mortgage is available as a five-year fixed-rate option at 5.65%.

Why Does This Matter for First-Time Buyers?

Affordability is a pressing issue for many first-time buyers, and the Start Mortgage aims to alleviate some of these challenges. By combining high LTV lending with flexible income multiples, it allows buyers to better match their earning potential with housing costs. This product could be particularly beneficial for those who have struggled to save a larger deposit, making it easier to enter the property market.

What Should Brokers Know About This Product?

Brokers play a important role in guiding clients through the mortgage process, and the Start Mortgage presents a valuable option for those advising first-time buyers. The combination of a low deposit requirement and a realistic approach to income assessment offers brokers an additional tool to help clients navigate the current housing market challenges. This product could enhance their ability to provide tailored solutions for clients eager to buy their first home.

What This Means for the Housing Market

The introduction of the Start Mortgage could stimulate demand in the housing market by making homeownership more attainable for first-time buyers. With many potential buyers feeling priced out, this product may encourage more individuals to consider purchasing a home, potentially leading to increased activity in the property sector. As more lenders follow suit, we may see a shift in how mortgages are structured to accommodate varying buyer needs.

Frequently Asked Questions

What is the maximum loan amount for the Start Mortgage?

The maximum loan amount available through the Start Mortgage is £500,000.

What is the minimum income requirement for this mortgage?

The minimum income requirement for the Start Mortgage is £30,000.

About David Sampson

David Sampson writes about the UK mortgage market for Mortgage118, covering specialist lending, market trends, and practical advice for borrowers. All content is reviewed for accuracy against FCA guidelines and current market data.