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Leeds Building Society Launches 98% LTV Start Mortgage

Leeds Building Society s new Start Mortgage offers first-time buyers loans up to 98% LTV, easing the path to homeownership.

By David Sampson
22 July 2026
3 min read
UK first time buyer mortgage article image for Leeds Building Society Launches 98% LTV Start Mortgage

TL;DR

  • The new Start Mortgage from Leeds Building Society allows first-time buyers to secure loans up to 98% LTV.
  • this could help more individuals enter the property market despite rising affordability issues.

Written by David Sampson for Mortgage118. Last updated 22 July 2026. Reviewed against our editorial standards. Editorial standards. Mortgage118 is a directory — not FCA-authorised and not a mortgage adviser.

Leeds Building Society has introduced a new mortgage product aimed at first-time buyers, offering loans with a remarkable 98% loan-to-value (LTV) ratio. This initiative is significant as it addresses the ongoing challenges faced by potential homeowners, particularly those with smaller deposits, making homeownership more accessible.

What is the Start Mortgage?

The Start Mortgage is designed specifically for first-time buyers, allowing them to borrow up to five times their income, which is higher than the typical lending limit of 4.5 times. This product is available exclusively through brokers and is tailored to support buyers with limited deposits. A minimum income requirement of £30,000 is set, and the maximum loan amount is capped at £500,000.

How Does This Mortgage Work?

For example, a household with an income of £49,000 and a deposit of £5,000 could obtain a mortgage of £245,000 to purchase a property valued at £250,000, resulting in a 98% LTV. The Start Mortgage is offered as a five-year fixed rate at 5.65%, providing borrowers with stability in their repayments during this period.

What This Means for First-Time Buyers

The introduction of the Start Mortgage is a significant step for first-time buyers who often struggle to save sufficient deposits. With a deposit requirement as low as £5,000, this mortgage product opens doors for many who may have been sidelined by high property prices and stringent lending criteria. Martese Carton, director of mortgage distribution at Leeds Building Society, highlights that affordability remains a pressing concern for first-time buyers, and this mortgage aims to alleviate some of those barriers.

What Should Borrowers Watch Next?

Prospective buyers should keep an eye on how this new mortgage product impacts the market. With increasing demand for affordable housing solutions, other lenders may follow suit and introduce similar offerings. Additionally, first-time buyers should consider consulting with mortgage brokers to explore their options and understand how this product could fit into their financial plans.

Frequently asked questions

What are the eligibility criteria for the Start Mortgage?

To qualify for the Start Mortgage, applicants must be first-time buyers with a minimum household income of £30,000 and can secure a maximum loan of £500,000.

How does the 98% LTV affect my mortgage options?

The 98% LTV allows borrowers to purchase homes with a smaller deposit, increasing accessibility for first-time buyers who may struggle to save larger amounts.

About David Sampson

David Sampson writes about the UK mortgage market for Mortgage118, covering specialist lending, market trends, and practical advice for borrowers. All content is reviewed for accuracy against FCA guidelines and current market data.