Skip to main content
News
Buy to Let

Landlords Drive Professionalisation in PRS Amid Optimism

Landlords are increasingly optimistic, with 93% expecting portfolio growth, driving a trend towards professionalisation in the PRS.

By David Sampson
19 May 2026
3 min read
UK buy to let mortgage article image for Landlords Drive Professionalisation in PRS Amid Optimism

TL;DR

  • A remarkable 93% of landlords expect their portfolio value to rise in the next year.
  • this optimism is driving a trend towards professionalisation in the PRS.

The latest findings from Handelsbanken’s fifth annual Property Investor Report reveal a strong commitment among landlords to grow their portfolios, signalling a trend towards the professionalisation of the Private Rented Sector (PRS). With a backdrop of economic uncertainty, landlords are increasingly optimistic about the value of their investments and the demand for rental properties.

What Are Landlords Planning for Their Portfolios?

The survey, conducted with 200 property investors, indicates that 84% of landlords plan to expand their holdings over the coming year, a significant increase from 54% in the previous year. Only 1% of respondents indicated they would exit the market within the next 12 months. This shift suggests a growing confidence among landlords, who are looking to seize opportunities despite the complexities of the current market.

Why Are Landlords Optimistic About Growth?

Among those planning to expand their portfolios, 70% cited attractive buying opportunities or valuations as a primary reason. Additionally, 58% noted strong tenant demand as a motivating factor, while 33% pointed to the availability of finance as a important element enabling their growth. This optimism is important for the rental market, as it indicates sustained interest and investment in residential properties.

How Are Landlords Adjusting Their Strategies?

Landlords are also adapting to the evolving market dynamics. The report highlights that 59% of respondents plan to tighten their tenant selection criteria, reflecting an increased focus on quality tenants. Furthermore, 59% intend to invest more in property condition and amenities, which could enhance tenant satisfaction and retention. Interestingly, 44% are considering raising rents sooner than initially planned, influenced by the recent Renters’ Rights Act.

What This Means for Landlords

The findings from the report suggest that landlords are not only committed to growth but are also becoming more strategic in their approach. The willingness to invest in property quality and tenant selection indicates a shift towards a more professionalised PRS. For landlords, this means that maintaining high standards and adapting to regulatory changes will be essential for long-term success. Those looking to expand their portfolios should also keep an eye on current mortgage rates to ensure they secure the best financing options available.

Frequently asked questions

What factors are driving landlords to expand their portfolios?

Landlords are primarily motivated by attractive buying opportunities, strong tenant demand, and the availability of finance, which collectively enhance their confidence in portfolio growth.

How are landlords adapting to changes in the rental market?

Many landlords are tightening tenant selection criteria and investing in property condition and amenities to attract and retain quality tenants amid evolving market conditions.

About David Sampson

David Sampson writes about the UK mortgage market for Mortgage118, covering specialist lending, market trends, and practical advice for borrowers. All content is reviewed for accuracy against FCA guidelines and current market data.

Mortgage118

The UK's most comprehensive mortgage broker directory

Mortgage118 is an independent broker directory — not a mortgage broker or lender — and does not provide mortgage advice. All brokers listed hold their own individual FCA authorisation; always verify a broker's status on the FCA Register. Important: Your home may be repossessed if you do not keep up repayments on your mortgage, and you should think carefully before securing other debts against your home. Mortgage118 does not charge consumers. If you have a complaint about a mortgage broker, contact the Financial Ombudsman Service. Mortgage brokers are not covered by the Financial Services Compensation Scheme (FSCS) for mortgage advice — check with your broker directly about their professional indemnity insurance. Mattison Elm Ltd trading as Mortgage118 — Company No. 09831228 — Registered at 7 Bell Yard, London WC2A 2JR.

© 2026 Mortgage118. All rights reserved.
English (UK)
Landlords Drive Professionalisation in PRS Amid Optimism | Mortgage118